We can define develop completely new healthcare product or
medical system and integrate it into your product line while your R&D works
on your current development plans.
We have proven track record of initiation, definition and
launch of complete and successful medical systems for our customers.
Nowadays, hospital users expect many products that in the past
were offered by different companies to be offered in a single product line. For
example before 5 years it was common that one vendor was offering PACS, another
vendor offered RIS and ultrasound department was covered by 3
rd vendor
or system. Now competitors beat you if you have a gap in the product line.
What are available options you do have?
-
Buy company that offers this product (if available and if affordable)
-
Partner with company that offers this product (and sell somebody else’s product
to YOUR customers)
-
Build your own product (and get additional sales from every hospital)
While there is a number of pros and cons with this approach,
building your own product (requested by your existing customer base) could be
the best option unless you realize that:
-
Right now all your key people are busy and cannot invest in new product without
compromising their existing business. You do not even have functional analyst
to allocate to this task not to talk about your brightest product manager.
-
Launching new product in-house may also compromise development of new versions
of existing products.
-
It is quite expensive in R&D and beta testing costs
Would your decision remain the same if you are provided with
opportunity to get any product after released after beta testing in 1.5-3 years
at 35% of the cost of your in-house development and with no hassle? And the
product is integrated organic part of your product line and 100% owned by
you.
We can start the product for you.
We will:
-
investigate the market and the technology
-
competitive analysis, competition market and product assessment
-
find necessary OEM partners for special hardware/software and will negotiate
with them on your behalf
-
find available 3rd party components
-
gather the requirements and analyze competitors product and your existing
product line
-
create necessary documentation and will present the product case to the key
people of your company with all necessary information to make go/no go decision
(including PRD/SRS/STD/Architecture).
-
Will understand your existing product line and propose an integration path
which will make new product integral part of existing product line
-
Identify how to integrate the product into your infrastructures
-
Identify necessary mandatory and optional regulatory requirements and steps
which needs to be taken to satisfy them. Those may include FDA, CE, HIPAA,
AAMI, various data registries and others from the myriads of regulations which
may stand on the way of your product to the market.
-
Educate key people on the product
-
Outline clear and phased action plan
In the meanwhile we will build the foundation for product
development team and testing team. It will allow immediate start when go
decision is made.
It is clear that any resources invested in this phase are
high-risk resources and we are committed to and experienced with provision of
product definition service with the minimal possible hassle and investment on
your side.